The book used to be the thing you marketed. Today it’s also a tool to market yourself or your business. Business coach, content consultant and publisher Alison Jones shares her advice for using self-publishing as a business strategy.
Have you been visited by the Muse lately? If you’re an indie author, you need more than one source of inspiration. Tom Evans looks at the Nine Muses needed for self-publishing success.
How does a literary agency sell its authors? Bestselling agent Andrew Lownie says there are three elements to selling books to publishers: 1) an agency needs to have saleable books in the first place; 2) the proposals need to be the best they can be; and 3) one needs to know the right editors to approach and not give up too easily.
Writers with a trade-publishing deal get automatic access to professional editors and proofreaders, but self-publishers have to source their own. Some writers think it’s fine to scrimp on this, but the truth is that every book needs to be edited and proofread, says Lucy Ridout.
For authors and publishers, content is our bread and butter. But content no longer just mean the products we publish – it also means marketing. So how do we build an effective content strategy? This question was addressed at the 2015 London Book Fair Publishing for Digital Minds Conference.
Writers are the masters of procrastination – it’s far simpler to type a search term into Google than it is to write the first line of a novel. We all procrastinate – but you can overcome it with practical strategies. So stop putting off your dreams and reward your future self, says Bec Evans.
From unfriend to selfie, social media is clearly having an impact on language. The words that surround us every day influence the words we use. Since so much of the written language we see is now on screens, language now evolves partly through our interaction with technology.
If you’re writing romantic fiction, sooner or later you’re going to have to write a sex scene. How can you avoid cliché, embarrassment – and a ‘Bad Sex’ award? Write in your usual style, and stop worrying, says Mitzi Szereto.
What can you do to maximise your chances of having your submission read and being taken on by a literary agent? We asked bestselling agent Andrew Lownie of the Andrew Lownie Literary Agency to share his top 7 tips.
An effective book cover can make the difference between obscurity and bestseller. Sarah Juckes shows you how to create your own in five steps.
There are more choices than ever for self-publishing authors – but that means the burden of getting it right is also greater. Leila Dewji identifies the top 3 mistakes to avoid.
Choosing the right publisher is vital to the process of getting published, and with such a wide variety of markets and publishing options available, it’s critical that authors research those options. International speaker, author and thought leadership strategist Mindy Gibbins-Klein shares her top tips for making the right choice.
Social media has been key to Emily Benet’s success as a writer. Her first book, Shop Girl Diaries, started life as a blog; her second, The Temp, as a serialised novel posted online; and her latest, #PleaseRetweet, is a comedy about social media obsession. Social media is a wonderful tool for writers – but it has pitfalls too. The key is to use it, and not let it use you, as she reveals in her top pros and cons of social media for writers.
Looking to self-publish but tight on funds? Want to build a fanbase before you’ve even released a book? Or, perhaps you want to fund a special project like a graphic novel or audiobook? If that’s you, then crowdfunding might just be your new best friend. Indie bestseller and self-publishing expert Ben Galley shares his top tips in this handy Q&A.
Issue 7 of Publishing Talk Magazine has a self-publishing theme. Learn how to design your own book cover, self-publish successfully, market your books, get started on social media, develop a content strategy and much more.
Lauren Child speaks exclusively to Lucy Coats at the Bologna Book Fair about One Thing, her first Charlie and Lola book for five years – and why she hopes to do for numbers what she’s already done for language and literacy.