From Google Ads to Facebook, Instagram and Twitter there are lots of options for paid advertising online. So where do you start – and what works for books?
Author Jon Reed
Do you want to get published? Have you written a book but have no idea how to take the next steps? Brought to you by Publishing Talk, the How to Get Published masterclass is an essential day for all authors starting out.
Social media is one of the best ways to connect with readers, build a large, engaged audience – and promote your books. To succeed, it pays to think strategically about what you want to achieve.
Want to write a memoir? Adam Kay’s “This is Going to Hurt” is part of a new trend of immersive memoirs with a message. But what does it take to write and publish one?
You’ve written a book. Now what? To build a career as an author you need to know how to get published as well as how to write. Jon Reed shares some pointers to help you navigate the process – from preparing a query letter to getting an agent to landing your first publishing deal.
Develop your craft with these 10 essential books for writers. How many have you read? And which others would you recommend?
There are lots of Twitter hashtags out there that are useful to help writers promote their work, connect with other writers, and – well – write. How do you use them, and which should you use?
Jon Reed asks bestselling hybrid author Nick Spalding which side of the publishing fence is best – traditional or indie?
This year’s London Book Fair featured a panel discussion about the topical issue of the day: “Brexit: Good News or Bad News for the Publishing Industry?” And (spoiler alert) the answer from delegates was a resounding “Bad News” – by a margin of 140-0. But what do you think?
Kerry Wilkinson is something of an accidental author. His debut, Locked In, was written as a challenge to himself but, after self-publishing, it became a UK number one bestseller within three months of release. Then he signed a six-book deal with Pan Macmillan. Jon Reed asks him how he did it.
For authors and publishers, content is our bread and butter. But content no longer just mean the products we publish – it also means marketing. So how do we build an effective content strategy? This question was addressed at the 2015 London Book Fair Publishing for Digital Minds Conference.
From unfriend to selfie, social media is clearly having an impact on language. The words that surround us every day influence the words we use. Since so much of the written language we see is now on screens, language now evolves partly through our interaction with technology.
Issue 7 of Publishing Talk Magazine has a self-publishing theme. Learn how to design your own book cover, self-publish successfully, market your books, get started on social media, develop a content strategy and much more.
In our first children’s publishing themed issue we’re delighted to have an exclusive interview with Children’s Laureate Malorie Blackman. She speaks to our contributing editor Lucy Coats about her path to publication, top writing tips – and the need for greater diversity in children’s books. This issue also features Kit Berry, Kate Wilson, Hilary Delamere, Steven Lenton, Nicola Morgan, Tom Evans and Suzanne Collier.
Ben Galley is a young self-published author of the epic and gritty fantasy series The Emaneska Series. He has published four books to date, and doesn’t intend to stop any time soon. Zealous about inspiring other authors and writers, Ben also runs the popular advice site Shelf Help, and is the co-founder and director of ebook store Libiro. He became a successful full-time ‘authorpreneur’ at the age of 26 and within a few years of publishing his first book. Jon Reed asks him how he did it.
WordPress is the blogging software I always recommend. It is flexible, extendible, easy to use – and free. But there is more to it than writing a personal online journal. You can use it to build a website, promote your books – and build a community. Here are 10 ways to make the most of it.
In our science fiction and fantasy themed issue ‘High Priestess of British Steampunk’ Liesel Schwarz reveals her path to publication, while self-published fantasy author Ben Galley reveals how he became a successful ‘authorpreneur’. This issue also features Matthew de Abaitua, Keith Mansfield, Alastair Horne, Anna Lewis, Nelle Andrew, Tom Evans and Suzanne Collier.
Romantic fiction authors share their tips in issue 4. The PDF edition is FREE to…
As November eases into December, and NaNoWriMo ends in delivery or defeat, there’s a new seasonal online writing event to act as a mini come-down from the demands of bashing out a novel in a month. And you don’t need to write 50,000 words: you only need 140 characters.
November can mean only one thing: it’s NaNoWriMo time!
Whether you’re doing NaNoWriMo this year, saving your writing marathon for another month – or against the whole idea – there’s something for you in this issue.
We have two bestselling authors who used NaNoWriMo: Elizabeth Haynes and Julia Crouch; plus bestselling indie author Linda Gillard, who challenges the idea that churning out verbiage for an entire month has to be a good thing. Writing coaches Tom Evans and Sarah Salway are here to boost your productivity, and Jon Reed looks at some digital tools to help you write.
We’re all familiar with blog-to-book success stories. But what about blog-to-sitcom? Regular readers will remember Emily Benet. She won the 2010 Author Blog Award in the Published Author category, which was announced at the Publishing Talk tweetup at the London Book Fair. Her début book, Shop Girl Diaries, began as a weekly blog about working in her mum’s unusual chandelier shop.
Are you on Pinterest yet? The latest social media phenomenon has crept up on many of us – yet the statistics show that pinning is winning. Pinterest is already the third most popular social network after Facebook and Twitter, according to a 2012 report by Experian. It has an estimated 13 million users. It is the fastest site ever to break through the 10 million unique US visitors mark according to comScore. And it now drives more referral traffic than Google+, YouTube and LinkedIn combined, according to a Shareaholic study in January 2012. All of which is reason enough to take an interest in Pinterest. But what is it – and how can you use it as a publisher or an author?
01 Why WordPress? Other blogging platforms are available – but WordPress is the one I…
In issue 02 of Publishing Talk Magazine Danuta Kean looks at the publishing phenomena that…
Issue 02 of Publishing Talk Magazine is all about having adventures – and writing about them! Who wouldn’t want to do that for a living?
In this issue, Carol Drinkwater offers her top tips for travel writing, Steven Lewis explains why travel writing is the ideal genre for self-publishing and Isabel Losada tells us about the exotic locations she writes in. Ben Hatch shares his adventures in the Twittersphere – and around Britain in a Vauxhall Astra – in our new Social Media Success Story feature.
One of the best ways to use Twitter is as a way to promote your blog – which in turn promotes your book, your writing, or your publishing business. Twitter is by far the biggest driver of traffic to my blogs because an automatic tweet is posted whenever I publish a blog post – without even having to log in to Twitter. This tutorial will show you how it’s done, using Twitterfeed.
Our launch issue features crime writers, social media advice, and what you need to know about…
Welcome to the London Book Fair Digital Minds Conference live blog! I’ll be updating every 5…
Is that the sound of champagne corks popping? Did someone say ‘cocktails and canapés’? For…
Twitter is an Internet phenomenon, yet seems to be the social media tool that confuses people more than most. With over 200 million users, it is a vital place to reach readers online and promote your books – but where do you start?
The Publishing Talk Guide to Twitter tells you all you need to know to get started with Twitter and make the most of the medium – whether you’re a publisher, author, aspiring author or other book trade professional.
Packed with practical advice, tips and real-life examples throughout, this ebook demystifies Twitter and guides you step-by-step to marketing success.