Archive for the ‘video’ Category

online video viewing doubles

I’ve been saying for a while that online video is the Next Big Thing in social media. Recent research seems to bear this out. A study released on Friday by ABI Research shows that online video viewers – in the US at least – have doubled over the last year:
WASHINGTON (AFP) – The number of [...]

50% of top sites are social media

Jon Reed | 8:35 pm 31 Oct 07 Comments 1

E-marketer reported this week on the most popular websites in the world, ranked by page views. Half of the most popular websites are social media. The other half are search-centric. Leaving aside the four search sites (Yahoo!, Google, Live.com and MSN) – how can publishers – and authors – best tap into the top four [...]

a good idea and a camera

Jon Reed | 8:37 pm 21 Jun 07 Comments Off

Far be it for me to give a shout-out to a large American corporation. But I am going to mention Coca Cola. Actually, they had nothing to do with this. It was Eepybird who created a series of ‘experiments’ with Diet Coke and Mentos. They recently won the first Webby Award for viral video as [...]

do you have carving anxiety?

Jon Reed | 8:11 am 15 Jun 07 Comments Off

The latest publisher to get involved with social media is Simon & Schuster who, yesterday, launched their YouTube channel.
They also launched a blog at www.bookvideos.tv. This is essentially composed of one blog posting per title, with a video, book jacket, blurb, ordering link and social media optimization links (e.g. ’share on Facebook’). That’s basically all [...]

nu meeja v. page-sniffers

Jon Reed | 11:59 pm 12 Jun 07 Comments Off

Apologies to Internet Explorer viewers for the recent break in transmission. Embedded videos disappeared for a while there, so far as IE browsers were concerned (you know you should get Firefox for a better browsing experience, don’t you?).
The glitch in the Matrix has now been fixed, so, to celebrate the return of the viral video, [...]