Posts Tagged ‘Twitter’
Are you too big for social media?
There are natural advantages to being a small, independent publisher when it comes to social media marketing. But, big or small, there’s a social media marketing strategy for you. Just keep it appropriate to your type of organization, make sure you engage your audience, and go for a personal voice – whether that is you and/or your authors.
London Book Trade Tweetups? There’s a Facebook group for that.
What could be nicer than a summer’s evening with a couple of dozen book trade tweeters, a vast picnic spread and lashings of Pimms and champagne? #booktwicnic, the latest London book trade tweetup, took place on Thursday evening in Regent’s Park, attended by the usual mix book trade folk.
Publishing Twitterati Flock Together at the London Book Fair
The publishing Twitterati were out in force at the London Book Fair last night, for London Book Tweet – the official tweetup organised by the London Book Fair and Publishing Talk. Despite a little ash-depletion, 50-odd publishers, authors, agents, journalists, trade association representatives and other book trade folk squeezed a bit of tweeting-up in between ligging drinks at various stands and going on to the Canongate party. Many thanks to all who came, and to those who made it all possible with their creative contributions.
London Book Tweet – bring on the Twitterwall!
Are you at the London Book Fair on Tuesday 20th April? If so, there are still places at the London Book Tweet After Party! London Book Tweet is the official tweetup of the London Book Fair, organized jointly by the London Book Fair and Publishing Talk. The publishing Twitterati will be out in force, tweeting, drinking and networking with fellow publishers, authors, agents, journalists and other book industry folk – and we’d love you to join us!
Small and Mighty
The worst financial crisis in a century, an international banking collapse and global recession: it is enough to make a publisher cry all the way to the bank. But there is a flip side to the doom and gloom: It is possible to thrive — not just survive — in an economic downturn, especially if you are small, flexible and smart.
A #twinter’s tale
The London book trade tweeted up again last night, at #twinter – a successor to #tweetmas, both organized by @benjohncock and @samatlounge of @thebookseller. Social media socialites from across the publishing industry were drawn to Belsize Park’s XO for gossip, drinks and networking. Once again, @missdaisyfrost was in attendance, but as undercover as ever. More [...]
Publishing Talk relaunch
Just a quick announcement to let you know that there will be a bit of disruption to normal service for a few hours on Sunday. We’re finally ready to re-launch Publishing Talk! As well as a new look, we’re adding new features, more contributors, a better jobs section and a new events section – which [...]
10 tips for organizing a tweetup
And now for the society pages. You know, Twitterers don’t just spend all day in front of their computer screens or buried in their iPhones. Some of us like to use Twitter to arrange real life meet-ups, or ‘tweetups’ (Twitter loves these portmanteau words beginning with ‘tw’).
The most recent tweetup I went to was a [...]
amazonfail – 10 unanswered questions
If you’ve been asleep for the last two days, there’s a very handy #amazonfail flowchart over at the National Coalition Against Censorship to help you catch up.
But it’s over now, right? Amazon have said it was an error, they’re fixing it, it’s dropped from the top 10 trending topics on Twitter – get over it [...]
amazonfail = PRfail
My favourite quote of the day comes from Amazon de-ranked author Gore Vidal:
“Why don’t they just burn the books? They’d be better off and it’s very visual on television.”
I still can’t quite believe that lovely, liberal Seattle-based Amazon would go in for the sort of virtual book burning we have seen at the weekend – [...]
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