Category Archives: Facebook

A Facebook page is a great way to promote your book: you can use it to connect with your readers, encourage discussions around the topic of your book, automatically pull in your latest blog postings, and send updates to your fans.

By default, a Facebook page has tabs for Wall, Info, Photos, Discussions and Boxes, with the Wall tab being the first thing you see. But you can also personalize your page with a customized tab that offers more information about your book, draws people in and gives them a clear call to action. You can even make it the first thing people see when they visit your page for the first time. Follow these 5 easy steps, and you too can have a customized Facebook page. Read more →

Many of us have now switched from Facebook groups to pages, or at least added a page. The added functionality available – such as pulling in the RSS feed from your blog – is a compelling reason. Another is the … Read more →

I’ve had a few requests recently for advice and workshops on how to use Facebook in publishing. It’s no surprise that the ubiquity of Facebook has finally reached the publishing world: it’s cheap, it’s effective, it’s easy. So how should … Read more →

Did you miss me? We’re back from our little summer recess, with a couple of new features on the site: our latest del.icio.us bookmarks, the latest book trade news from Book2Book, and the latest comments and trackbacks from readers. So … Read more →

Hot on the heels of that video of Second Life in real life, here’s one I just came across that translates into real life the odd and eccentric behaviour that has become normalised for so many of us by the … Read more →

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No, not a sequel to the graphic novel by Frank Miller. The current membership of the Publishing Talk Facebook Group! Many thanks to everyone who has joined, discussed, posted and contributed. We are now the second largest publishing group on … Read more →

E-marketer reported this week on the most popular websites in the world, ranked by page views. Half of the most popular websites are social media. The other half are search-centric. Leaving aside the four search sites (Yahoo!, Google, Live.com and … Read more →

Our Facebook Group is now approaching 250 members. Many thanks to everyone who has joined, contributed, posted links, images, and discussions. It’s come as no surprise to me that the most active members of this group are authors. This supports … Read more →

One Marketing Director also punched the air at a London Book Fair seminar this week when, in response to the question “which book campaign has made the best use of online techniques in the last year?”, panellist David Freeman cited … Read more →