Category Archives: Social Media

So, did you find 10 ways to get started with web 2.0? Did you look at my holiday snaps on Flickr? I had a great time in the South of France last year. More about Flickr, and social media in … Read more →

I can hardly bear it, but I am, once more, at Earls Court in London this week, just two weeks after the London Book Fair. This time I’m on what, these days, feels more familiar home turf. I’m at Internet … Read more →

Some of you may remember Peter Collingridge, MD of Apt Studio Ltd, from the Bookseller seminar ‘Reaching Readers Online’ in London last month. He wrote an excellent piece on where most publishers sit in relation to web 2.0 (or even … Read more →

OK, if we’ve all finished with the hoopla of this year’s London Book Fair and all the agonising over the digital future of the book (so five years ago), here’s something to make Margaret Atwood choke on her bathwater: Second … Read more →

One Marketing Director also punched the air at a London Book Fair seminar this week when, in response to the question “which book campaign has made the best use of online techniques in the last year?”, panellist David Freeman cited … Read more →

The recent informative Bookseller seminar in London, ‘Reaching Readers Online’, focused on the use of social media in general, and social networking sites in particular. Specifically, their use by book publishers wanting to reach niche markets and interest groups though … Read more →

I was recently at the Corporate Podcasting Summit Europe in London – two days of intense discussion, presentation and sharing of best practice. Podcasting is barely two years old, and it feels like being in at the start of the … Read more →